Who is My Target?
Determining the audience is very important for the piece and is a good reason to have a professional translator work on a text.
The Backstory of Stevenson’s Company Logo
After a few drafts and some back-and-forth, the new logo arrived to see the light of day. A striking, refined, and lighter version of the logo prevailed to take its place in my hea
The Compromise Between Translation and Time
A translator can also copy and paste a few times producing a result in minutes, but the translator would be embarrassed handing it over to a client.
Automatic Translation and Costs: Distinguishing Fantasy from Facts
“Automatic translation” is a very controversial topic that has been all the rage in the industry.
